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Startup Mentoring Program

General information

 Start-up funding - Ministry of Aliyah Immigrant Absorption
Whether you are a new immigrant or a returning citizen, if own a start-up venture or wish to establish one, the Ministry of Aliyah and Immigrant Absorption offers you, free of charge and fully funded*, the most comprehensive and profession toolbox you might require to promote your start-up venture.
This service is available through Mati Holon, and Mati Ma’alot Tel-Aviv-Jaffa, which have won the Ministry’s tender to operate a national help center for start-up ventures catering new immigrants and returning citizen.
* A few services require a symbolic contribution from program participants.

The Program

The Mati Startup Mentor Center, founded jointly by Mati Holon, and Mati Ma’alot Tel-Aviv-Jaffa offers you a variety of consulting and mentoring expert services, especially tailored for founding a start-up venture or further develop an existing one.

Our business mentoring is provided by the best professional mentors available in the aid arena of start-up ventures, spanning a broad variety of expertise such as entrepreneurship, strategy, business, marketing, funding and much more. Entrepreneurs in this program are given the necessary set of practical tools to allow entrepreneurs to turn their startup idea into a successful business.

The program includes:

Introduction Meeting

During an introduction meeting, the mentor will introduce himself and the entire startup mentoring program, following by entrepreneur’s introduction of the startup idea, stage, progress and achievements. The main objective of the introduction meeting is to set the expectation with regards to how the program is going to assist the entrepreneur to achieve his/her business goals.

business startup ideas

Module 1 – Preliminary Project Formulation

Preliminary project formulation and initial assessment of the entrepreneurial idea or mapping of business needs of an existing start-up venture. Involves collecting information, among others, regarding the entrepreneurial idea, professional background, relevant experience, venture feasibility, extent of response to a need, and potential customers. At the end of this stage an entrepreneur will have a rough estimate of its startup business potential and will be equipped with a toolset to further continue the venture feasibility evaluation.

Module 2 – Business model mentoring

Assisting in building or sharpening the business model for the startup venture or entrepreneurial idea. The service is offered to start-up entrepreneurs as well as owners of ventures operating less than two years since their inception, who are seeking to develop new areas in their ventures. Involves collecting information required to assess venture feasibility such as product-market-fit, market penetrability, initial investment requirement, calculation of investment return time, and point of equilibrium. At the end of this stage entrepreneurs will have a clear idea about the suitable business models and an initial strategy to execute.

Module 3 – Mentoring and support in preparing a business plan

Mentoring and support of entrepreneurs as they write their business plan and executive summaries targeted at potential investors, venture capital funds, or the governmental funds for ventures with significant innovation.
Participants are mentored in key elements such as market analysis, choice of target markets, the choice of development and marketing penetration strategies, defining goals and objectives, business strategy, financial projections and much more. At the end of this stage entrepreneurs will have a clear understanding of their short, medium and long-term goals, how to achieve them backed by a fully written executive summary and a complete business plan guided by the mentor.

Module 4 – Mentoring and support in growing your startup

The purpose of this stage is to assist startup entrepreneurs with all the individually necessary tasks in order to move forward and grow the startup company. The mentor will work with the entrepreneur on any startup related topic for which the entrepreneur needs assistance. Activities that characterize this process include:

  • Ongoing business progress evaluation and discussing strategic directions
  • In-depth analysis of investment opportunities and how to become investor-ready
  • Analysis of risks and opportunities
  • Formulating a work plan for the materialization of the business idea encompassing both marketing and managerial aspects.
  • Team recruitment and management
  • Submission of funding applications with different funds
  • And anything else that may assist the startup entrepreneur with moving forward

how to become an entrepreneur

Seminars and Workshops

In addition, the program includes free courses and workshops on topics like legal issues for early stage startups, startup funding options, the right presentation to raise an investment, communication with investors, the elevator pitch, the 5-min pitch, and more.

Introduction to a Startup  Fund-Raising Academy

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Program Costs

The entire program provides up to 80 hours of mentorship and coaching (pending approval).

Program costs:

  • Introduction meeting – Free of charge
  • For module 1 the entrepreneurs are asked to make a symbolic contribution of 250 NIS
  • Module 2 – Free of charge
  • For module 3  the entrepreneurs are asked to make a symbolic contribution of 500 NIS
  •  Module 4 – Free of charge (up to 40 hours)


Eligible to the aid package of business entrepreneurs and start-up ventures are:

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startup course for new immigrant and returning resident

New immigrants

Made Aliya up to 10 years ago and who received the status of an “Oleh” from the Ministry of Internal Affairs following the Law of Return 1950, are eligible to the program for 10 years.

Returning citizen

Israeli citizens and who resided in Israel in the past and remained abroad for three years or more are eligible for the program for two years.